These are a few different Call to Actions and product badges I created for a variety of different websites and products maintained by Basement Systems, a company based out of Seymour, Connecticut. The first Call to Action promoted January as National Radon Prevention Month. These Call to Actions were on several different Basement Systems dealer sites that were offering discounts on radon-prevention products and services.

The next Call to Action is to become a dealer on the main Basement Systems site. Followed by a Call to Action is a section of Basement Systems’ “Review Us” campaign. Its aim was to entice users who posted positive reviews for Connecticut Basement System to write more reviews on other sites in exchange for an Amazon gift card. The third is for a contest to win St. Louis Cardinals tickets by creating a video about why homeowners hated their crawl space.

The last slide shows badges I created to highlight different services and affiliations offered by Basement Systems. The first badge is for members of Basement Systems’ Home Improvement Contractors Association, and the final badge is used across the Basement Systems universe proclaiming the lifetime-transferable warranty for all basement and crawl space-waterproofing products.